Not Opium was a brand born from the feeling of being misunderstood. The disconnect between who you know you are and who they say you are. Humans attempt to define and put labels on everything; an easy way to organize and simplify what and who a person is. These are generally born from assumptions, stereotypes and that person's past experiences.
Not Opium is a brand that strives to see past what or who people say you are and listens to you. We see you. Who are you?
Who are we? We're Not Opium- it's a poppy.